Head of Marketing Lead (ID) - Online Travel Startup
Founded in 2015, our client is a venture-backed medtech startup in San Francisco. They have recently started their Asia operations in Singapore and looking for dynamic individuals to join their team.
They are looking for a Content Marketing Lead to join either the San Francisco or the Singapore office, preferably someone who has worked with Asia markets.
Who You Are
The Content Marketing Lead is a passionate, self-starter who would be excited to help us shape how people perceive the company and what to expect of us. It is a challenging task to engage people in health, and and specifically in cognition. You understand how to create material that brings about emotional resonance and credibility in Asia. What you write will get people to be motivated to learn more and do more about their brain health.
By joining the team, you’ll get the opportunity to collaborate on a variety of projects in a fast-paced, rapidly growing environment.
Develop content including, but not limited to, the website, blog posts, social media, email campaigns, white papers, infographics, videos and slide deck presentations
Write articles and blog for our website and other online sources to advance the company’s thought leadership
Create white papers to educate corporate customers and end consumers on health topics
Transform complex information from academic literature into language understood by laypeople
Design visually appealing marketing collateral to engage audience interest. This includes both business/corporate and consumer audiences
Support sales and customer success teams by creating content, both visual and written, to facilitate the sales process and/or improve customer experience
Liaise with the Product team and the translation company to finalize the product into Asian languages
Experience with Asia consumers. Fluency in Simplified Chinese and Japanese a big plus
2-3 years of marketing and content creation experience in Asia
Exceptional writing, designing, and editing skills
Passionate about writing and strong understanding of how to adapt your writing style to suit the audience
Excellent organizational skills to work independently
Adept at managing projects with many moving parts
The ability to multitask and wear many hats in a fast-paced environment
The ability to prioritize, and work with a variety of internal and external stakeholders
Experience with Adobe Creative Cloud applications Photoshop, InDesign, and Illustrator
Familiarity with growth hacking a plus
Interest in digital health and/or working in a tech startup
This is a full-time position reporting to the President of Asia and includes:
Competitive salary with company equity
Comprehensive health benefits for employee and dependents
Paid Time Off (PTO) policy and generous holiday schedule
Vibrant co-working community in downtown Singapore
Opportunity to make a profound impact on human lives through improved access to and understanding of one’s cognitive health
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