Marketing Manager (SG) - Ecosystem Development (Incubation)

This role is best suited for an outgoing personality who enjoys interacting with people, especially with start-ups and entreprenuers.

This person writes well, is conversant with different communications channels, have wide interests and high energy levels. He/She is constantly on the lookout for new ideas, and excited with opportunities to experiment and learn.

He/She functions well in a fast paced environment, where change is constant, and is able to grasp business needs well, and is able to quickly adapt marketing activities to suit.

 A team player who enjoys originating and executing creative marketing & communications campaigns to build a strong brand and community.


You will oversee marketing needs for the incubation and related areas. 

  • Gain good understanding of  the incubation business area & related marketing needs.
  • Translate understanding of business area needs to conceptualise effective marketing strategy via various integrated marketing campaigns across various channels.
  • Develop implementation plans with clear priorities & focus against timelines. Activities include:

• Content strategy, ideation, creation and distribution

• Event planning and execution

• Defining and designing Marketing collaterals

• Managing the marketing budget

• Partnering with media and PR

  • Work with colleagues and extended resources to lead and see through implementation of plans.
  • You are accountable for the success of the campaigns and must be able to analyse both quantitative and qualitative performance of the marketing plans.

Technical Competencies:

  • Degree with min of 3 years working experience
  • Strong communications skill - high EQ and strong writing skills
  • Good familiarity with mix of marketing communciations channels (offline and digital), social media and events
  • Good knowledge of & familiarity with MS suite of products
  • Prior experience with working with digital media e.g. involved in building or managing websites, blogs, newsletters,social media a plus
  • Prior experience with organising and running events a plus
  • Knowledge of design software like Adobe suite of products a plus



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